As part of a process of restructuring the club’s image, we have redesigned the CF Pozuelo shield, building a modern visual identity adapted to current times while respecting the history and values of the club.

A modern identity to support the club’s goal of becoming a benchmark in Madrid soccer, attracting more and better talent as well as better commercial opportunities.

The club’s new image is adapted and designed for perfect optimization on digital channels, in which the club stands out from other teams.


One more step in the 360º project in which we work with the objective of helping the club grow in the sporting and economic aspects.